One of the first words that comes to mind to describe Noah Schnacky is ‘genuine’. 

The next would be, ‘hard-working’. Either way, what matters most to his fans (and him) is that he’s connecting with them. The man behind hits like “Hello Beautiful” and “I’ll Be The One” might be fresh to the scene, but in a relatively short time this Big Machine Records signee has quickly raised his public profile. Life in the fast lane for this troubadour means one song at a time, and turning fans into family. 

Out now is Schnacky’s debut seven-song self-titled EP. It’s a culmination of hard work, persistence and showcases the young artist’s personality. Just as infectious as his presumedly permanent smile is the way Schnacky delivers the fast-tempo choruses, with his brazenly swooning singing. Schnacky, 23, who was born in Minneapolis, Minn.,  but grew up in Orlando, Fla., and Los Angeles, Calif., put in many years of traveling, including many stops to Nashville. 

He’s also an actor and began performing music at age 12. He hosted Radio Disney’s Kids Concerns for seven years.

“Most of my life I was on the road and when it came time to decide if it was either furthering my education, or pursue music,” Schnacky said. “We did the 10-hour drive to Nashville and all I had was my own music, half-written songs. We had the crazy idea to approach the guy were looking to work and collaborate with on Music Row. We knew where he was and we walked in the area, and he saw us and waved to us when he was eating a Jersey Mike’s sub.”

Schnacky is a little mum on his ‘target’ but as the conversation continues, it’s evident that he doesn’t give up, especially when it comes to his music and fans. Before he dotted the line to work with Scott Borchetta and BML, Schnacky had already conquered Instagram and social media. In addition to posting his own renditions of top hits, Schnacky immediately made the connection that the music business is also the connection business. 

“I continued to connect with fans, I’m very fan centric,” the 2018 Teen Choice Awards Music Web Star nominee, said. “I would spend five to six hours a day responding to fans. I’m blessed.”

With nearly 900,000 Instagram followers and 3.4 million TikTok followers, managing the day-to-day response time to his fans has clearly changed, but his endearing demeanor makes you believe that he still is up late at night corresponding with the bevy of music lovers that sing along to new singles “Comeback” and “Feels Like Love”. 

His excitement for the new EP is obvious; even on a phone call one can tell he’s beaming. The EP has some updated versions of the tracks “Maybe We Will” and “Hello Beautiful”. Hello beautiful, it’s good to see you again, I’m glad you found your way down to this riverbend, he croons. The music bed melts under his boyish, yet mature vocals. 

In the song “Meet The Man”, he warms the listener’s heart with his sentimental charmer as related to fatherhood. He wrote the song with Jordan Schmidt (the man behind the Jason Aldean hit “We Back” and Blake Shelton’s “God’s Country” and a slew of others) and Jake Rose (“Sleeves”). A song that seems destined to walk every bride down the aisle or serve as a ‘Daddy Daughter Dance’ song, it’s yet another example of Schnacky’s distinctive way of creating a moment and giving his listeners a transformative, almost tangible experience. 

In the ear candy “Where’d You Go” his sweet vocals hover above a modern country toned music bed. It’s a song that could easily be playing on stations everywhere, as does the more rockin’, up tempo “I’ll Be The One”. Written with Schmidt and Seth Ennis (who wrote “Our Town” for Tyler Farr in 2016), Schnacky sings oh, you make me wanna make you happy, make you coffee, make your daddy wanna call me son, if you only let me be your one and only one, I’ll be the one that you call and talking to your mama all about, the one you always with and never wanna live without, sending shockwaves of swoon down the spine of every last listener. His voice brings an instant rapport. 

He slows things down just slightly in the sprite “Feels Like Love”. It feels like everything we want it to be, Schnacky sings, with a thumping kick drum underneath his slightly twang voice. “Feels Like Love” is co-written alongside Ross Copperman and Matt Rogers. Copperman’s long list of hits include “Strip It Down” (Luke Bryan) and “Woman, Amen” (Dierks Bentley); Roger’s hit parade includes “Hell On A Highway” (Justin Moore) and “We Went” (Randy Houser). 

These songs, each representing a point in Schnacky’s journey, as well as his dreams, are powerful modern country pop selections. He said when he’s in the studio his body just ‘clicks in’. 

“I get to relive the last four years of my life,” he said. “I was moved (listening to it). The story of it, I’m so excited to see how fans react and how these songs fit into their lives, just as much as they did mine…I never want to lose what this is really about.”

A God-fearing man and self-described adrenaline junky, Schnacky once dreamt of sitting behind the wheel like his idol Jeff Gordon. 

“At 6’4”, I don’t really fit in a car,” Schnacky laughed. 

His love for racing and music intersected on July 5 of this year when he sang the Star-Spangled Banner at the Indianapolis Motor Speedway. In a friendly wager with Borchetta, the two put up a challenge to pick the race’s winner, whereas the loser had to buy a pair of Yeezy sneakers as concession. 

“Somehow by the grace of God I won,” Schnacky said. “He did pick my racer, though.”

Sounds like Borchetta knows a thing or two about picking winners. He has yet another star in the driver’s seat. This one is just the right size for a guy like Schnacky.